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How ABRANEX works.

A physical screen network, a cloud platform that runs it, and a dashboard anyone can use — with a delivery guarantee you can check. Here is each layer in detail.

The K-series terminal

A standing 40–50″ IoT display built for venue interiors — café counters, gym floors, salon and clinic waiting areas, retail service desks, transit points. In commercial operation in our first market since 2025, deployed across multiple live locations.

Standing 40–50″ display

Indoor, high-footfall venue format — counter-height visibility where dwell time is minutes, not seconds.

IoT telemetry on board

Live status, temperature, connectivity, and play-log reporting to the cloud. Outages and downtime are caught fast.

Remote management

Brightness, volume, power schedule, and content — all controlled from the platform.

ABRANEX owns the hardware

We own the terminals and depreciate them over three years. Venues host them; they never buy, insure or maintain a screen.

The venue pays nothing

A host venue pays nothing, gets a free promotional slot in its own loop, and earns a revenue share on the paid plays its screen delivers. Terminals are relocatable — a changed venue is a redeployment, not a write-off.

Placeholder content: Exact share terms are agreed per venue.

Installation handled by us

Site survey, mounting, power and connectivity, and ongoing maintenance are ABRANEX’s responsibility.

The self-serve dashboard

Any local business can book, design and launch a campaign in minutes.

  1. 1

    Book

    Pick screens by venue and neighbourhood, from €8 a day with a one-day minimum.

  2. 2

    Design

    Upload your creative, or build one from a template — no designer needed.

  3. 3

    Launch

    Your share of the loop starts playing on schedule, on the screens you chose.

  4. 4

    Verify

    A tamper-evident play log shows what ran, where and when — a receipt that proves it.

The platform has been in commercial operation in our first market since 2025. Every play is logged — screen, timestamp, duration, device status — in a tamper-evident log, and a shortfall against your guaranteed plays is credited automatically, not by manual claim.

Automated shortfall crediting is in pilot validation.

Placeholder content: Danish localization is underway — we will replace this mock with real screenshots at the Copenhagen pilot.

ABRANEX Launch 1. PICK SCREENS Nørrebro café Vesterbro gym Østerbro retail Transit stop 14 2 of 4 selected 2. SCHEDULE BUDGET €10 / day 2 displays × €5 minimum Est. 14-day total €140 3. CREATIVE OPEN LATE TEMPLATES Playback proof Per-play logs
Design mock. The dashboard is in development — figures shown are worked examples of the pricing rules, not live data.

The programmatic layer

For agencies and enterprise buyers, ABRANEX exposes the same inventory programmatically — multi-screen buys, API access and CPM-based pricing, so large buyers can include the network in existing workflows. We are not competing for existing inventory; we are creating a new category of it. Enterprise access is negotiated directly.

  • One inventory pool, two demand paths — self-serve and programmatic.
  • Day-part scheduling shared across both buying routes.
  • Playback logs available to every buyer, at every tier.

Simple tiers. One table.

The same five tiers you will find on the pricing page. Enterprise is negotiated directly.

ABRANEX plan comparison. Items marked TBD are not finalised and are shown as such rather than estimated.
Feature Free trialPay-as-you-goStarterGrowthEnterprise
Share of the loop¼ slot¼ slot¼ slot½ slotCustom
Guaranteed plays/day per screenNot includedNot included~180~360Custom
Pay per campaignNot includedIncludedIncludedIncludedIncluded
Screen selection1 screenIncludedIncludedIncludedIncluded
Daily schedulingNot includedIncludedIncludedIncludedIncluded
Verified play logIncludedIncludedIncludedIncludedIncluded
Automatic shortfall creditNot includedNot includedIncludedIncludedIncluded
Priority screen availabilityNot includedNot includedIncludedIncludedIncluded
Multi-location campaign toolsNot includedNot includedNot includedIncludedIncluded
Advanced reportingNot includedNot includedNot includedIncludedIncluded
API / programmatic accessNot includedNot includedNot includedNot includedIncluded
SupportNot includedNot includedEmailEmailDedicated contact

Frequently asked questions

Who owns the hardware?

ABRANEX does. Terminals are capitalized ABRANEX equipment — venues host them, advertisers rent time on them. No venue buys, insures, or maintains a screen, and a terminal is relocatable if a venue changes.

What does the venue pay?

Nothing. A host venue pays nothing, gets a free promotional slot in its own loop, and earns a revenue share on the paid plays its screen delivers. Exact share terms are agreed per venue.

What exactly am I buying?

A guaranteed share of the loop. Each screen runs a loop of five slots; a ¼ slot delivers roughly 180 guaranteed plays per day on that screen, a ½ slot roughly 360. Delivery is counted in plays, not estimated impressions.

How do I know my ad actually ran?

Every play is logged — screen, timestamp, duration, device status — and the log is tamper-evident. You get a receipt that proves it ran, and any shortfall against your guaranteed plays is credited automatically, not by manual claim.

What creative formats are supported?

Placeholder content: Static and video formats sized for the terminal displays, with templates in the dashboard for businesses without a designer. Exact specifications will be published with the pilot.

Where are the terminals located?

Inside venues: café counters, gym floors, salon and clinic waiting areas, retail service desks, transit points. The network has been in commercial operation in our first market since 2025; the Danish network starts in Copenhagen, and the venue list will be published as the pilot expands.

How is this different from AFA JCDecaux or Ocean Outdoor?

Those are enterprise networks — premium municipal contracts, malls and transit, sold through agencies to national brands. Serving a €40-a-month advertiser at self-serve speed is a different operating model, and it is the one ABRANEX is built as.

How is this different from Reklameskærm.dk or Lokal Reklame Spot?

Those marketplaces aggregate roadside and window screens other people already own. ABRANEX owns and installs its terminals inside the venue, where dwell time is minutes rather than seconds — and it is the only option at this price that guarantees delivery with a verified play log.

Should I move my Instagram budget here?

They do different jobs. Online reaches people at home; an in-venue screen reaches them at the moment and place of purchase, with no creative-production burden and no ad auction. Most local advertisers should treat the two as complementary — and we say so.

See the network before it launches.

Twenty minutes is enough to know whether ABRANEX fits your venue or your marketing budget.